Unity has reportedly implemented another round of layoffs. Numerous reports from Unity employees suggest the team behind visual tool Behavior has been cut, along with designers and artists. In an ...
Unity has a gameplan for programmatic. On Tuesday, the game engine, which has a growing advertising business, announced the appointment of Chris Feo as its new SVP of programmatic. Feo is joining ...
Mobile game developers and publishers, with hundreds of games and millions of installs, are protesting Unity’s new controversial install-based pricing model by turning off ad monetization services for ...
Twenty-one mobile game companies with a total of at least 3.5 billion downloads wrote a letter to Unity saying its download-based price increase will destabilize the mobile game ecosystem. Azur Games, ...
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Unity's New Ad Solutions Drive Stock to 52-Week High
Unity Software (NYSE: U) gave investors a reason to take notice in mid-July 2025. The company's stock jumped over 14% to a new 52-week high. Unity's stock price jump was powered by a trading volume of ...
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