NEW YORK (AP) — It took eight years, 450 product sketches, 6,000 consumer tests and hundreds of millions of dollars for Procter & Gamble to create something that it hopes will be destroyed in the wash ...

Consumer Reports has no financial relationship with advertisers on this site. Dirty laundry is big business: Sales of detergents tallied about $7 billion last year. Detergents come and go, but Tide ...

In 2004, Procter & Gamble was looking for a hit. It had been two decades since the consumer products conglomerate introduced Tide liquid detergent, revolutionizing the way people washed their clothes.

If you're thinking of switching to detergent pods for your laundry, you might want to know what the top three brands are ...

When it comes to overall cleaning, formulas from Tide and Wisk stood out in Consumer Reports’ test of laundry detergents. Tide HE Plus Bleach Alternative (23 cents per load) and Ultra Tide HE (18 ...

If you’re one of those shoppers who thinks that all laundry detergents are the same, who buys whatever brand is on sale, who treats wash day like it’s a chore, stop reading now. What comes next might ...

Made from natural ingredients, Loni Bio Laundry Detergent is specially formulated to break down tough stains and odors from clothes. After just one wash, you’ll be amazed at how clean and crisp your ...

Have you ever stood in the laundry products aisle, or been inundated by the results of an online search for laundry detergent, wondering why there are so many different types of detergent — and what ...

(Reuters) - Procter & Gamble Co is launching a lower-priced "Tide Simply Clean" liquid detergent for U.S. shoppers, but it is "not very interesting" to current Tide users, Chief Executive A.G. Lafley ...

Our breakdown of the best laundry detergents saves you the guesswork and helps you avoid the worst performers from Consumer ...

Sept 4 (Reuters) - Procter & Gamble Co is launching a lower-priced "Tide Simply Clean" liquid detergent for U.S. shoppers, but it is "not very interesting" to current Tide users, Chief Executive A.G.