Meta launched Threads in July 2023 to compete with Elon Musk's X, formerly known as Twitter.

Ads on Threads will roll out gradually to users over the coming months, Meta says.

Threads’ daily mobile usage has quietly surpassed X as Meta leans on cross-promotion, creator tools and fast feature rollouts ...

One of the most anticipated changing of the guard moments set to happen in 2026, based on each app’s current trajectory, is ...

Meta is expanding Threads ads globally next week, giving advertisers new ways to reach its 400M+ users.

While X is still the microblogging champion in web browsers, multiple reports are making Threads' ascent seem durable and ...

Threads first surpassed X in terms of daily active users on mobile devices worldwide in September, according to Similarweb.

Threads continues to grow daily active users globally, surpassing X in mobile engagement as X sees ongoing declines in core ...

A new report shows that when it comes to social media usage, an app from Meta Platforms Inc (NASDAQ:META) is seeing strong ...

Threads, which recently crossed 400 million monthly active users, will start showing ads to all users globally next week.

Threads will begin rolling out ads globally from next week, as Meta integrates the platform into its wider advertising ...

Expect a very gradual rollout ...