Machine learning didn’t disappear — it embedded itself. These seven competencies define what marketers must architect, govern and measure for 2026.

Iterable, the AI-native customer engagement platform, today unveiled the latest breakthrough in its rapidly expanding agentic marketing suite: the Model Context Protocol (MCP) Server. This new access ...

For over two decades, ever since the dot com days and emergence of digital marketing, marketers have been busy with and characterized by technical implementation, as much as by strategy. Most ...

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Digital marketers today face an unrelenting demand for video content. Social media feeds prioritize motion, audiences scroll past static posts, and competitors ...