A business can spend more time arguing about a 30-second script than it spends buying airtime. Then the media plan… Read More ...
NEW YORK—Charter's Spectrum Reach has announced that its clients have used Waymark’s AI-driven ad creation platform to create more than 15,000 ads since Spectrum Reach announced a deal with Waymark in ...
Regarding the Spectrum commercial with the woman who laughs after everything she says; if the intent is to make it memorable by being obnoxious and irritating, then mission accomplished. I’m ticked ...