Startups often treat pricing as an afterthought, copying competitors or applying arbitrary markups. Yet early-stage pricing ...

Learn how competition-driven pricing strategies work, their pros and cons, and how they impact market share and profitability ...

Pricing is a critical element of the marketing mix (which also includes product, place and promotion). Pricing strategies must be devised to represent the value of the product, the perceptions of ...

In the ever-evolving landscape of business strategies, dynamic pricing has emerged as a contentious yet fascinating approach. Traditionally associated with airlines, hotels and ridesharing, this ...

Discover how geographical pricing affects sales by adjusting for shipping, demand, and taxes based on buyer location, plus insights into effective pricing strategies.

Strategic pricing creates 10x more profit impact than cost cuts for plastics manufacturers, according to industry expert.

Contracting in the 21st century is a complicated business with many moving parts, and one of the critical success factors to be able to produce positive cash flow and a 20 percent-plus profit ...

Matthew Pavich is a contributor to Supermarket News and senior director of retail innovation at Revionics, an Aptos Company, an Austin, Texas-based provider of science-based solutions for pricing, ...

Option pricing and stochastic control methods constitute a vital intersection of quantitative finance and applied mathematics, offering robust frameworks for evaluating derivative securities and ...

Between inflation and general corporate greed, retail shopping has become more expensive than ever. While many different factors go into the prices and markups of retail and grocery items, there are ...

In an age of automated ports and AI-powered hiring, many companies’ go-to method to manage pricing is amazingly low-tech ─ typically a mash-up of emails, spreadsheets and disjointed business ...