The SEMA Show attracts over 160,000 attendees from 140 countries on an annual basis for good reason: It is known for unveiling new products, showcasing cutting-edge technologies, and highlighting the ...

Technology is funny. What seems cutting-edge today will eventually be outdated and replaced by the “next big thing,” or a better version of the now-outdated thing. Vinyl records gave way to ...

Founded in 1964, the Ridler award has become the top prize for custom car builders, and the battle for this yearly prize has morphed from building hot rods into creating works of art. Yeah, the cars ...

Building a custom car is very rarely easy, and the more extensive the customization, the more difficult it can be. Nevertheless, Ironworks Speed and Custom in Bakersfield, California aims to ...

SEO optimization might do wonders for marketing. But if you're even remotely involved in the aftermarket automotive space, there's no better good PR than a proper custom car build. That's why even if ...

NASHVILLE, Tenn., Oct. 31, 2023 /PRNewswire/ -- Bridgestone Americas (Bridgestone) today announced it has teamed up with automotive YouTuber and Instagram star Dustin Williams on four custom car ...

It has become a sort of a trend in recent years for bike makers to officially support custom build competitions centered on their most important models. It's a good way to advertise both the innate ...

Imagine pouring your heart, soul, and wallet into building your project car and creating your dream custom ride only to watch someone sideswipe it at an intersection. Heartbreak aside, you are now in ...