While most American women walk down the aisle on their wedding day in a white dress with a soft, romantic makeup look, Indian brides walk the aisle donning traditional outfits in vibrant colors with ...

A bride always remains to be the centre of attention at a wedding. From her hairstyle, jewel tones, and ensembles, to her makeup tones, everything should be dazzling and on point about her on the ...

For modern Indian brides, makeup is more than a ritual; it’s a reflection of their personality, mood, and individuality. Modern bridal makeup celebrates both glamour and authenticity, from the ...

Weddings in India are nothing short of a festival, and for brides, they’re a deeply personal celebration. With rituals, emotions, and a whirlwind of events, every moment calls for a different vibe.

If you"re a TikTok regular, you"ve no doubt noticed the rising trend for "Asoka" makeup. Originating in India, it draws its inspiration directly from the traditional look adopted by Indian brides on ...

With the country’s cosmetics industry projected to grow to $20 billion by 2025, brands are leveraging innovative strategies and collaborations to meet the high expectations of modern brides The Indian ...

When Anushka Sharma got married in 2017 to cricketer Virat Kohli, she chose a soft blush pink lehenga, stepping away from the traditional bold reds that usually dominate Indian weddings. Her minimal ...

If you’re a TikTok regular, you’ve no doubt noticed the rising trend for “Asoka” makeup. Originating in India, it draws its inspiration directly from the traditional look adopted by Indian brides on ...