Rather than using AI as a novelty or replacement for existing formats, Huge helped iFIT define a clear creative strategy: use generative technology to build worlds that expand what fitness content can ...
LOGAN, Utah, July 30, 2025 /PRNewswire/ -- iFIT Inc., a leading intelligent, personalized fitness platform, has expanded its partnership with Ergatta, the leaders in gaming content for cardio ...
The NordicTrack parent is moving away from filmed destinations and into fully AI-generated workout worlds that range from ...
LOGAN, Utah--(BUSINESS WIRE)--iFIT, the global leader in connected fitness, is joining the TCS Sydney Marathon presented by ASICS as its Fitness Training Partner in a multi-year partnership. iFIT is ...
The world of fitness is evolving, and technology is leading the charge. Personalization is now the key to staying fit and healthy, and iFIT is at the forefront of this revolution. With its ...
iFIT Adds More Ways to Workout, Brings Club Pilates and YogaSix Content to Its Platform iFIT Inc., a global leader in intelligent, personalized fitness, today announced a new partnership with ...
Elizabeth Alonso works out on the treadmill at the YMCA in Orlando, Fla. Today’s treadmills are outfitted with Ifit technology, a built-in ’personal trainer’ that coaches throughout the workout, ...
Ergatta's virtual racing experience, Races, first released on iFIT's NordicTrack and ProForm treadmills, now extends to bike and rower, bringing Ergatta to iFIT's top three cardio modalities. In ...