Natural and subtle.

Demi-permanent hair color is ammonia-free, slightly alters hair tone, and lasts between five to 12 washes. Unlike ...

Thinking about ditching the hair dye for good? It’s a huge move, but honestly, that "growing out" phase can feel like a total ...

As you plan meticulously for the year ahead, spare a thought for the colorists of the world, who often have only “blonde” or ...

Rather than hiding gray hair, the trend is to blend it. These hair colors will define spring 2026 for their natural, ...

Thankfully, my editor put me onto Kiwabi Hair Color Shampoo, a Japanese color-depositing formula designed to softly blend ...

Dec. 16, 2025 — If you search for hair dye on social media, you’ll mostly see inspo photos of women with brightly colored locks. But you’ll also find clips warning you that dying your hair isn’t so ...

Growing old is a costly business — at least when it comes to covering gray hair. Considering the fact I get a root touch-up at the salon every month for around $200 a pop (instead of every two months ...

The feeling that lives rent-free in our heads? Walking out of a salon with freshly colored hair. But we demand rent from the brassiness and dullness that happens after a few weeks. That’s where ...