In this video, I’ll guide you through a step-by-step daytime to nighttime eye makeup tutorial, showing you how to transform your look from fresh and natural to bold and glamorous! Whether you're ...

First and foremost, it's important to undergo proper care and maintenance when it comes to your eyes. Why? Because good prep makes your life more straightforward when you're ready to start the ...

If you’ve scrolled BeautyTok this fall, (the fan-dubbed section of TikTok videos that centers around beauty trends and DIY instructions), you might have stumbled upon the ‘siren eye’ makeup trend.

The Smokey eye - sultry, timeless, and always on-trend. Whether you're prepping for a night out or just want to add some drama to your daily glam, this look is a go-to for makeup lovers. The good news ...

Makeup is a powerful outlet for many people. According to Ashley Laws, licensed cosmetologist and hairstylist at 54 Hair and Spa Co., makeup is a "form of self-expression." From serving as a simple ...

Professional makeup artist El DeBratto agrees: multipurpose beauty products are key to an efficient makeup. “As a pro MUA with early days, I often don’t have much time in the morning before a shoot, ...

Shining bright like a diamond isn’t limited to Rihanna. Anyone could easily add a little glitz to their beauty routine if they have the right tools at their disposal. In fact, just a few products and ...

If the biggest makeup trends of 2024 had one thing in common, it would surely be the return of full-glam beats and increasingly fun artistry. There is no greater example of that than TikTok, with its ...