The whole idea of advertising—using pictures and words to get people to buy stuff, or to do something—is old indeed, with the first known example dating back almost 5,000 years to the heady days of ...

Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

With India's influencer marketing growing in investment, impact, and ROI expectations, it has started showing its impact on consumer buying decisions. According to Kantar's latest norm-based research ...

GumGum, a contextual-first, global digital advertising platform, today (April 23rd, 2025) announced its industry-leading carbon efficiency in digital advertising, achieving an overall impression ...