Hello, hello. Welcome back to Soundbite. Today, we’ll dive into the conversation rankling the podcast industry — in a world where YouTube is seemingly the dominant platform, and Spotify is moving into ...

Podcast engagement is not only experiencing rapid growth in audience engagement, but also in the diverse groups and ...

There are two questions holding back the growth of podcasts. One is how to define them. Another is how to measure them, judging by “What is a Podcast?”, a study by Oxford Road conducted by Edison ...

Consumers are confused over just what a podcast is, judging by a new study from Oxford Road and Edison Research. The study notes that “the question of what qualifies as a podcast has become harder to ...

“In the past, podcast deals essentially revolved around controlling who could sell ads on shows. Lately, that’s been rapidly changing. If a ‘podcast’ shows up on Netflix, or stages a live event or ...