To establish a consistent approach to assess, manage and improve data quality across the data lifecycle, covering a wide spectrum of data types, and taking into account the blurred line between data ...

NEW YORK—In an important step forward in the industry’s efforts to improve measurement, the Media Rating Council (MRC) has issued a draft version of its Outcomes and Data Quality Standards. The ...

NEW YORK—In a notable advance in the industry’s longstanding efforts to measure how well ads actually impact sales and the objectives of a marketing campaign, the Media Rating Council (MRC) has ...

What does a data quality manager do? Your email has been sent A data quality manager is responsible for assessing, managing and maintaining data quality across an organization. This can include ...

The Media Rating Council on Wednesday released its final version of its standards on Outcomes Measurement and Data Quality. The document is the end result of a project led by MRC that included a ...

Many organizations nowadays are struggling with the quality of their data. Data quality (DQ) problems can arise in various ways. Here are common causes of bad data quality: Multiple data sources: ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

Data quality assessments help you avoid introducing errors into your database. Learn how they work and why you need them. Image: Sikov/Adobe Stock Data quality assessments have the same goal that data ...

Competitive business strategy increasingly relies on data analytics. The core techniques of data analysis are increasingly accessible thanks to commodity Business Intelligence packages, modern open ...

Kathleen Hurley is the founder of Sage Inc., a tech company that offers SMB businesses infrastructure solutions and next-gen technology. As data becomes everything to everybody, it’s crucial to ...

Fab operations have wrestled with big data management issues for decades. Standards help, but only if sufficient attention to detail is taken during collection. Semiconductor wafer manufacturing ...