Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Putting the customer first can take many forms, such as refusing to compromise on a product's quality or focusing on providing an exceptional customer experience. Welcoming and responding to feedback ...

Artificial intelligence and ChatGPT promise to revolutionize customer service automation, but is that what customers really want? What if AI in the CRM stack leads to dissatisfied B2B customers ...

How to Measure and Improve Customer Service for Growth High-quality customer service is often a defining factor in a company’s success. At its core, customer service is about meeting the expectations ...

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