When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand gains a form of physical presence while simultaneously enhancing the digital ...
Intense competition pushes restaurants and coffee shops to improve their customer loyalty and retention. Big names such as Starbucks and Chick-fil-A have already made big changes to their rewards ...
Nearly every grocery store attempts to lure customers in with their loyalty programs, boasting special deals and price savings, but which ones should you truly trust? Inflation stood at 3.4 percent ...