For decades, television advertising has been a game of creativity and repetition. Jingles and mascots became part of our ...
Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 7 hours ago By Adrianne Pasquarelli - 10 hours 34 min ago By Tim Nudd - 11 hours 53 min ago By Tom Wormald - 14 ...
Chili’s is Brand of the Year at the 2025 Creativity Awards. Ad Age's 2025 Creativity Awards winners in 48 categories, including campaign, chief creative officer and brand of the year. The winners will ...
Christophe Collet founded S4M in Paris in late 2011. The company quickly became a key mobile partner for many of the most prominent media agencies in the French market. Today, S4M continues to expand ...
As agency mergers reshape the industry and AI becomes infrastructure, creative heads discuss why human insight and ...
In the age of the small indie startup, VCCP is a big indie that produces consistently successful work. Here, its creative ...
With the debut of the new iPad Pro, Apple put out a controversial ad that saw creative tools crushed by a hydraulic press. Now, Samsung is firing back at the ad with a brief Galaxy Tab S9 spot that ...
Recently I looked through various ‘greatest Ads of all times’ lists, and one thing struck me. They are largely all TV-led. For example, the biggest global advertising event is arguably the Super Bowl ...
With the 2025 Cannes Lions International Festival of Creativity rapidly approaching, industry leaders, creatives and innovators are gearing up for a week of groundbreaking insights and unparalleled ...