At $8,199, the X2D 100C was always a serious investment. At $5,739, with $2,460 knocked off the price, it becomes an ...

Japan's camera market moves fast, and last month was no exception. Now, a mirrorless full-frame camera released for retail ...

It’s a bit of a truism that bigger sensors lead to better pictures when it comes to photography. Of course everyone who isn’t a photographer knows that moar megapixles is moar better. So, when ...

The best Fujifilm cameras are sublime for photography and video alike. Sam Kieldsen and the AP team select the best we've tested. The post Best Fujifilm cameras to buy in 2026: Fujifilm’s top cameras ...

Fujifilm appears to be working on a camera that could combine the best of its medium-format shooters, like the GFX 100S II, with the massively popular X100 series, based on a new teaser video spotted ...

If a picture is worth a thousands words, what about the camera? Hasselblad — the Swedish company famous for making the first camera to be used on the surface of the moon — has announced the X2D II ...

Fujifilm is developing a medium-format, 102-megapixel cinema camera, the company said in a surprise announcement. Due next year, the GFX Eterna will carry a boxy, modular design reminiscent of Sony's ...