As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

Hollywood, Calif. -- Can advertising video hit its Internet target? Not exactly--and not right now. OMMA Video panelists noted that while contextual marketing and behavioral marketing are key to the ...

A recent development in online advertising has been the ability of advertisers to have their ads displayed exclusively on (a part of) a web page. We study this phenomenon in the context of both ...

PRINCETON, N.J.--(BUSINESS WIRE)-- INVIDI Technologies, the pioneer in addressable advertising technology, today announced a breakthrough solution that drastically reduces the cost of delivering ...